How to Build a Product Strategy

Date TBD

3-hour workshop plus unlimited classes

$83 per month (billed annually)

Gibson Biddle

Delight customers in hard-to-copy, profitable ways

Great product strategy is easy to spot and hard to do. In this workshop, former Netflix VP of Product Gibson Biddle will teach you a step-by-step process to build a product strategy that captures and retains customers, beats the competition, and drives profit for your firm.

Learn how to delight customers with your product

Develop a hard-to-copy product strategy

Determine how your product will generate margin

Meet your professor

Gibson Biddle

Gibson Biddle served as Netflix’s VP of Product from 2005 to 2010, where he created game-changing product features like personalized recommendations for film and TV. In the five years he was at Netflix, the company grew from one million to 20 million subscribers. Today, he’s an advisor, speaker, and guest lecturer on innovation, marketing, and technology.