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subversive

Elite business education for all

The Product Strategy Sprint

The Principles of Winning Products

Join Professor Adam Alter and guest lecturer Malcolm Gladwell for the Product Strategy Sprint to master the psychology, principles, and practices behind today's most successful products.

Prof. Adam Alter - Product Sprint

Prof. Adam Alter with guest lecturer Malcolm Gladwell

Upcoming courses
Sara Beckman

Professor Sara Beckman teaches the frameworks for creating impactful customer experiences that drive growth and build loyalty.

Julie Channing

Former Allbirds Global VP of Marketing Julie Channing teaches you to unlock next-gen strategies for scaling your marketing efforts while still remaining true to your brand’s purpose.

Marketing Strategy for Growth

With Julie Channing

January 31 - February 15, 2022

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Tom Davenport

Professor Tom Davenport teaches you to use data and analytics to move beyond intuition and make more data-informed business decisions.

Principles of Data and Analytics

With Tom Davenport

February 21 - March 8, 2022

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Scott Galloway

NYU Stern Professor Scott Galloway teaches you to build a brand that generates tremendous value.

Drive Value with Brand Strategy

With Scott Galloway

March 7 - 28, 2022

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Nir Eyal

Bestselling author Nir Eyal teaches you to drive product engagement by understanding how customers form, break, and maintain habits.

Building Habit-Forming Products

With Nir Eyal

March 14 - March 29, 2022

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Marcus Collins and Jonah Berger

Professor Marcus Collins and author Jonah Berger teach you to create campaigns, products, and experiences people can’t stop talking about.

Creating Things That Catch On

With Marcus Collins and Jonah Berger

March 14 - 29, 2022

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Karan Girotra

Professor Karan Girotra teaches you strategies to de-risk your new initiatives and combat uncertainty in launching new products and ideas.

Boost Success Through Experimentation

With Karan Girotra

April 18 - May 3, 2022

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Scott Galloway

NYU Professor Scott Galloway teaches you to apply the strategies of trillion-dollar firms to your business and career.

Business Strategy in a Digital Age

With Scott Galloway

April 25 - May 10, 2022

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Expert Insights

Top professors and thought leaders

Learn from award-winning thought leaders about topics that matter.

Adam Alter
Learn at any hour

Fast, Fun Format

Created for full-time professionals

We know you’re busy. Log in and learn at any hour.

Efficient

Accelerate your career growth

A condensed format allows you to immediately apply what you learn.

Accelerate your career growth

Membership

Meet your new network

Exclusive access to live lectures and a community of peers—included with every sprint.

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Tyler Smith

Director, Strategic Initiatives

Prudential

"The communication with the other participants was the most valuable part of the sprint for me. Being able to see very unique intelligent perspectives was incredibly interesting."

Christine Mulvey

Director of Marketing & Communications

CHARLESGATE

"The Section4 Brand Sprint was incredible. If you have the opportunity to dive into one of their courses, I couldn't recommend it more."

Jennifer Fontaine

1MD Creative Brand Manager

Scale Media, Inc

"It was a wild three weeks full of inspiration, deep dives, and collaborative community. Coming up for air as a Certified Brand Strategist. Onward and upward!"

Patrick Sutton

Founder

Reynolds Outdoor Media

"I can't recommend it enough for somebody that wants to retool what they're doing wherever they are in their career."

Tara Grande

VP Data-Driven Marketing

L'Oreal | SalonCentric

"My cohort studied some of the most innovative and brightest companies over the past few weeks, understanding the whys and hows of their brands. Can't wait for the next sprint!"

Tyler Smith

Director, Strategic Initiatives

Prudential

"The communication with the other participants was the most valuable part of the sprint for me. Being able to see very unique intelligent perspectives was incredibly interesting."

Christine Mulvey

Director of Marketing & Communications

CHARLESGATE

"The Section4 Brand Sprint was incredible. If you have the opportunity to dive into one of their courses, I couldn't recommend it more."

Scholarships

Available for qualifying students.

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Reimbursement

From your employer. We’ll show you how.

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